International Dictionary of Marketing

Tuesday, March 3, 2009

International Dictionary of Marketing

International Dictionary of Marketing


by Daniel Yadin

Review
Dictionary with in-depth coverage of marketing and related topics in unambiguous language, containing accurate definitions of the techniques, practices and technology, terminology and jargon used in every marketing field.

Product Description
Written in clear, unambiguous language, this important reference provides accurate descriptions of the techniques, practices, terminology and jargon used in all marketing-related areas. Softcover.

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